ADHD-Tuned Phone Launcher with Dopamine Budgets

The Market Gap

Execution Plan

Non-dilutive fuel matched to this exact build. $303K+ in credits & grants you could stack — no equity given up.

• Google Cloud for Startups$200K–$350KCloud

  Cloud Run hosts the token-budget calculation engine and syncs user data across devices; Firestore stores per-user app usage logs and custom budget rules.

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• Supabase$3KDatabase

  Postgres backend for user accounts, token transaction history, and accountability partner sharing; built-in auth handles Google sign-in for Android users.

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• PostHog$50KAnalytics

  Track which apps users assign the highest token costs, where they run out of budget (time-of-day patterns), and which neuropsych presets drive longest retention—critical for iterating the behavioral model.

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• Resend$25KCommunications

  Send daily 'dopamine budget recap' emails and weekly progress reports; transactional emails for accountability partner notifications when a user blows their budget.

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• Clerk$15KAuth

  Drop-in auth for the companion web dashboard (where users configure budgets and view analytics); handles Android OAuth flow and user session management.

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• GitHub for Startups$10K + $40K fundingDevelopment

  Host the open-source launcher core (transparency builds trust with ADHD community); GitHub Actions CI/CD automates Play Store beta releases for rapid iteration.

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Framework Fit

See how this idea fits into popular frameworks.

Offer

The value ladder — how this idea makes money at every stage.

1. 1
   Lead Magnet

   ADHD Phone Audit (Free Web Tool) (Free)

   Upload your Android screen-time export, get a personalized 'dopamine spend report' showing which apps drain you fastest. Virality hook: shareable infographic + waitlist for launcher.

2. 2
   Frontend

   Basic Launcher (Free Forever) (Free)

   Replace your home screen, get 100 daily tokens, Instagram/TikTok/etc. cost tokens per open. Visual meter shows depletion. No ads, no upsell nags—just the core loop to prove it works.

3. 3
   Core

   Pro Launcher ($4.99/mo or $49/yr) ($4.99/mo)

   Custom budgets per app, time-of-day rules (social media costs 2x after 9pm), weekly 'dopamine spend' dashboards, neuropsychologist-designed presets (e.g. 'Deep Work Mode', 'Evening Wind-Down'), and accountability partner sharing.

4. 4
   Backend

   Family Plan + Coaching Integration ($99/yr) ($99/yr)

   4-user family plan with shared accountability dashboard, plus API integrations with ADHD coaching platforms (Shimmer, Inflow) so coaches can monitor client phone habits and adjust token budgets in sessions.

Why Now?

Proof & Signals